Take a look on their website some time and look at their marketing department's idea of a high-end mixing room or finishing bay like.
And clearly they are listening to somebody about these features, they're all super specific, pretty well implemented and seem to be responsive to someone, but it's all weird, it doesn't fit with the way people who do TV and features work. Their marketing pieces don't show people cutting bumpers for Entertainment Tonight or Hotel In-Room entertainment interviews, they show people doing sound design for Interstellar knockoffs and Prestige TV.
It's really weird obviously they wanna crack the bigger markets of narrative stuff.
Their demos are all like that, it's kind of incredible and insane.
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